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Showing posts with the label Olive Tree Marketplace

TOUR: Corrado's Market - Denville, NJ

Corrado's Market Owner: Jimmy Corrado Opened:  2019 Cooperative:  Associated Supermarket Group Location:  3130 NJ-10, Denville, NJ Photographed:  May 2019 Wait! Before you proceed to read this post, you must read about Olive Tree first ! Olive Tree Marketplace opened a 15,000 square foot high-end supermarket in the Denville Commons back in May 2016, but it was poorly run and extremely short-lived. The store closed in the first month or two of 2018. By May 2019, local Italian specialty chain Corrado's Market had opened up in the space after doing absolutely nothing to the space other than fully stocking it. But what a difference that makes! While I can't speak to how well Denville is doing, I can say that the Corrado's locations in Wayne and Fairfield are quite impressive (sorry, North Arlington , but that store just isn't up to the standards of the others). I was here about a week after Corrado's officially opened, and it was looking quite good. Check out how...

Look Inside: Olive Tree Marketplace - Denville, NJ

Olive Tree Marketplace Owner: David Shehadeh Opened:  2016-2018 Cooperative:  Key Food Stores > Retail Grocers Group Location:  3130 NJ-10, Denville, NJ Photographed:  October 2017 We return to the 15,000 square foot Olive Tree Marketplace in Denville for the final time. These pictures were a follow-up to our original set , which were rather limited. The short-lived store on route 10 in the southern part of Denville was plagued by many of the same problems that plagued the Shehadeh brothers' Foodtown-turned-Shop Fair in Howard Beach along with their Associated > Key Food > Associated > Shop Fair > Olive Tree in Bay Ridge , which is now a dollar store. So far, the Olive Tree on Staten Island seems to barely still be in business, and the Shehadehs also own two stores on Church Ave in Flatbush ( 4121 and 2720 ) -- both of which were Associated > Key Food > Shop Fair and are now back to Associated again. I also suspect the Associated at 170 Broad...

TOUR: Olive Tree Marketplace - Sunnyside, Staten Island, NY

Olive Tree Marketplace Owner:  David Shehadeh Opened:  2014 Cooperative:  Retail Grocers Group Location:  1490 Clove Road, Sunnyside, Staten Island, NY Photographed:  March 2020 In 2014, David Shehadeh (of the same family that runs the two Shop Fairs at 4121 and 2720 Church Avenue) opened this Olive Tree Marketplace in a former Mignosi's Supermarket on Staten Island. The Olive Tree banner, originally affiliated with Key Food but now affiliated with Retail Grocers Group's Shop Fair group, has had little success with a location in New Jersey from 2016 to 2018 (more extensive coverage of that location is coming soon) and a location in Brooklyn, which we covered here , from 2018 to, uh, later in 2018. This location has gone through some tough times too, with shelves periodically emptying and then being restocked. At the time of my visit, some parts were a little sparse, but the store had advertised being "under new management," a trick that t...