Kilroy's Wonder Market
Owner: Janis Tyrelle
Opened: 2001 under current ownership, 1916 previously
Cooperative: Allegiance Retail Services
Location: 288 Rock Rd, Glen Rock, NJ
Photographed: August 2019
Kilroy's Wonder Market, at 8800 square feet, is pretty small. But before its only expansion, the full-service grocery store was just 5600. For suburban New Jersey, that might seem tiny. And it is -- but Kilroy's Wonder Market seems to do quite well -- even if it hasn't changed much in the last 50 years, or maybe, because it hasn't changed much in the last 50 years.
Kilroy's is quite different from the sleek, modern Superfresh at the other end of town. It's a great small-town market with just about everything you could ask for. You enter to produce along the left-side wall (the one facing the parking lot here), with meat and deli on the back wall. The grocery aisles run parallel to the front of the store, with frozen in the last one and dairy in the second-to-last. Liquor runs along the right side of the store.
The store is nothing if not compact! It seems to be popular among the older residents of Glen Rock, who probably appreciate the small size and central location.
Despite the size, that doesn't hold back the selection. Very good for such a tiny place!
Heading over to the grocery aisles, we find a little of everything in a very tiny space...
Candy, granola bars, hand soap, and baby food in the incredibly narrow aisle 1.
The custom designed aisle markers have the store's slogan: "Meet your friends at Kilroy's!" They are very nice, I might add.
The grocery aisles seem to get progressively wider as we move towards the back of the store. This store feels very similar to the Jack's Foodtown in Caldwell, which is also affiliated with Allegiance Retail, although even that small store is more than double the size of this one.
Dairy in the second-to-last aisle.
There's no service deli here, but meats and cheeses are still cut in-store and displayed in this self-service case.
Meats and frozen line the last aisle. We see some evidence of wear and tear in the last aisle here, with several frozen category markers missing their text and the "c" gone from "butcher".
The right-side wall of the store has ice cream, beverages, and a liquor department.
That's all for this great little store! Tomorrow we're heading to the northeast for one of Bergen County's largest towns, Paramus, which is also widely considered the retail capital of New Jersey. Head over to The Market Report tomorrow to tour our first Paramus store!
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